2025日本超市「黑馬逆襲」!這家從神奈川發跡的「肉品霸主」居然打敗AEON,狂奪全國消費者最愛第1名?!

Last Updated on 2025 年 12 月 2 日 by 総合編集組

Why LOPIA Became Japan’s No.1 Favorite Supermarket in 2025 – The Crazy Rise of a Meat-Lover’s Paradise

In 2025, something shocking happened in Japan’s supermarket world: a mid-sized chain from Kanagawa Prefecture named LOPIA (ロピア) officially beat AEON, Gyomu Super, OK Supermarket, and every other giant to win the prestigious “Best of Super 2025” Grand Prize organized by Shufoo!, Japan’s largest digital flyer platform. Over 130,000 real consumers voted – and LOPIA took the crown for the first time ever.

2025日本超市「黑馬逆襲」!這家從神奈川發跡的「肉品霸主」居然打敗AEON,狂奪全國消費者最愛第1名?!

From a Tiny Butcher Shop to National Champion Founded in 1971 as a small meat specialty store in Kanagawa, LOPIA grew with one simple philosophy: “Same product, lowest price. Same price, best quality.” Today it belongs to the OIC Group, which aims to reach ¥2 trillion (≈ USD 13 billion) in sales by 2031. In just four years (2021–2025), LOPIA’s store count grew by an astonishing 25.6%, jumping into Japan’s Top 30 supermarket chains for the first time.

Two Major 2025 Surveys Prove LOPIA’s Dominance • Shufoo! “Best of Super 2025” → LOPIA won 1st place overall (previously 2nd in 2024) – No.1 in Meat category – No.1 in Value-for-money – No.2 in Product variety

• LINE Research “Most Loved Supermarket Chain 2025” (3,148 respondents)

  1. AEON / MaxValu
  2. Gyomu Super
  3. LOPIA ← Only using mainly Kanto-based stores, still crushed national giants!

Especially in the Kanto region (Tokyo, Kanagawa, Saitama, Chiba), LOPIA often ranks No.1 or No.2 locally.

What Makes LOPIA So Addictive? 5 Killer Reasons

  1. Insanely Good & Cheap Meat Thick-cut U.S. Prime ribeye, Australian Wagyu, whole pork belly blocks – often sold near cost price. Japanese customers say: “I grilled LOPIA steak at home and cried – it’s too good!”
  2. Deli Section = Food Heaven Giant sushi rolls, freshly baked 30cm pizza for ~¥500, hot fried chicken, bento boxes at 50% off after 7 PM.
  3. Fresh Produce & Seafood at Ridiculous Prices Vegetables starting at ¥100 per bag, whole sanma fish, jumbo shrimp, scallops – all super fresh and cheap.
  4. International & Asian Grocery Paradise Vietnamese rice paper, Thai jasmine rice, Korean gochujang, Taiwanese pearl milk tea toppings, frozen dumplings from everywhere.
  5. Treasure-Hunt Shopping Experience Every visit feels different – one day it’s Oreo boxes for ¥199, next day French mineral water for ¥39. Pure excitement!

2025 Rankings – Different Metrics, Different Stories

Ranking TypeLOPIA’s Position (2025)Notes
Consumer SatisfactionNo.1 ~ No.3Shufoo! 1st, LINE Research 3rd
Number of StoresAround 25thFirst time in Top 30
Annual SalesAround 24thAlready over ¥300 billion

Must-Visit Stores for Tourists (2025 Updated)

  • LOPIA Lalaport Yokohama (huge flagship)
  • LOPIA AEON Mall Makuhari Shintoshin
  • LOPIA Square Musashiurawa
  • LOPIA Fangnanchō (rare Tokyo city store)

Pro tip: Go right at 10 AM opening or after 7 PM for half-price bentos!

Final Verdict In 2025, if you care about taste, quality, and saving money – LOPIA is currently the king of Japanese supermarkets in consumers’ hearts. Forget only going to Don Quijote or AEON next time you visit Japan. Add LOPIA to your list, and thank us later when your suitcase is full of amazing (and cheap) food!

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